New Fly Fishing products for kids

Take Kids Fly Fishing’s own Kirk Werner, author of the Olive the Woolly Bugger series of children’s books, has partnered with Columbia Falls-based Montana Fly Company to offer first-of-a-kind, functional fly fishing products for kids.

Using Montana Fly Company’s digital imprinting technology (made popular on their River Camo products), these high quality plastic fly boxes and durable tungsten carbide nippers feature artwork from the popular Olive series of  books.

The author and illustrator of the Olive series says that partnering with Montana Fly Company on this venture brings the appeal of Olive to a new level. “Prior to now, the only way to get kids hooked on Olive was through the books,” says Werner. “Now kids can take Olive with them to the water and she can be there when they catch fish. It’s a very exciting opportunity.”

Press inquiries should directed toward Outside Media.

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